Blog

Welcome to the Zipcopi blog! Please browse our articles for inspiration and advice on all things copywriting. And if you’re keen to start your own blog, feel free to get in touch to discuss your needs and our copywriting services.

Blog titles: get readers to click with these 9 content writing tips

Our top content writing tips for nailing the art of titles that spark curiosity So you’ve carefully crafted an impeccably-written […]

8 quick tips for more engaging writing

Want to boost your writing game? Follow our engaging content writing tips Whether you’re writing a blog post, a recipe, […]

9 tips for writing a call to action (CTA) that converts

Learn how to write a compelling call to action with our 9 simple tips. Elegantly simple, attention-grabbing, and more importantly […]

How can a copywriter boost your website?

Wondering how to give your website that competitive edge? Consider hiring a copywriter… Whether you’re creating a new website for […]

How to choose a copywriting agency

Curious about outsourcing your content to a copywriting agency? Here’s how to find the best fit for your business If […]

When to use an apostrophe (and apostrophe mistakes to avoid)

Trouble telling your ‘its’ from your ‘it’s’? Here are some simple apostrophe rules that will help keep your writing correct […]

What is metadata?

It might sound a little abstract, but metadata is really rather straightforward! Here’s all you need to know about it… […]

8 tips for writing engaging product descriptions that sell

Entice potential customers to click ‘buy now’ with these product description writing tips If you’re an eCommerce brand looking to […]

What is tone of voice (TOV)?

How you say something is just as important as what you say… What is tone of voice? Your message is […]

5 signs you could benefit from outsourcing your written content to an agency

Struggling with consistently producing top-quality written content for your business? You might want to think about outsourcing… From enticing product […]

How many images should a blog post have?

A picture tells a thousand words… But how many pictures do you need in a thousand-word article? In today’s world […]

9 reasons your eCommerce business needs a blog

Building a consistent, quality blog can take time but did you know it can do wonders for your eCommerce business? […]